There are so many choices for consumers that it’s vital to show your clients why they should choose you—to reveal not just the quality of your products or service but also be a representation of your values, goals, and personality!
It’s true that you could try to do-it-yourself or hire an amateur and save money. But would the sacrifice in quality and the sales you’ll forfeit be worth the money you save?
Doing it yourself is exhausting and confusing. Let's face it. You don’t have the time or the energy for it. You have bigger and better things to focus on!
Remember, we don’t have to be good at everything! Even as an entrepreneur. Having a team to lift you up can help you shine!
I’m Lena Gosik-Wolfe, brand designer and strategist. I was a design school graduate looking for my place in the world after finishing my second degree. I desperately wanted to find a job where I could be happy going in to work everyday and feel proud of the work I was doing. I really wanted to use my skills to help others. But, at the time, I was trying to find my way while also trying to find a way to help pay the bills. I was struggling with debt from school and a recent wedding in addition to people constantly telling me to focus on “getting a real job”. I felt terrible because I knew in my gut that I was good enough and that I deserved to see what I could do. I knew there were so many people doubting me but I wanted to believe in myself.
The problem was that interview after interview in the corporate realm I never felt like I fit in. Which meant that I needed something different- I needed to pave my own way. And in this case, it meant being doing something really scary, starting a business, that I knew nothing about.
Luckily for me, that’s when I found connections online with other local entrepreneurs. I learned everything I could about building an e-commerce shop and opened my first one working alongside my husband. That’s when it became clear to me that I actually did know how to start a business and that was by building a brand! It was clear that others also often have no idea where to begin and set themselves up for success. This meant that I now had a place that I could indeed help people with my work!
As a result, I’ve been able to achieve my dream of having the chance to get up everyday excited to work. I’ve also learned to stop second-guessing myself and to lean into my passion. I can do this because with this success has also come my confidence in my skills and vision for my life and business.
Impress potential customers with a cohesive brand that generates tons of leads and sales?
Free up your time to continue to do the work you truly love and pursue your "why"?
Have confidence in the way you present yourself in person and online?
Beyond the visual power of a uniquely crafted identity for your brand, working with me has many other benefits– I want to empower you to continue building the business and brand of your dreams! My strategy work will serve you well to guide you and open up your schedule to put your focus where it counts.
Are a business babe with drive
Have confidence in your business and goals
Are ready to stand out and get noticed
Know the value that an investment can have
And are willing to hand over your trust
“Working with Lena was amazing! She worked really hard to find what motivated me to start my store and what I envisioned for my brand. She helped me distinguish between things I liked (my favorite colors and things) vs. things that I liked AND would be good for my brand. She made me a great new logo and other things I needed to uniformly portray my brand across all the sites I use.”
“Lena came up with a brand that I would have never imagined, but one that characterizes my work to everyone that sees it!”
"I chose her service mainly for the quality and uniqueness of the product. BUT what surprised me the most was how she can take clients’ mere words and transform them into an aesthetically pleasing and comprehensive branding solution."
Well, are you ready to step out and grow your business in a big way with a brand that stands out and truly shines?
If you’re looking for more than a logo, then I'm the girl for you. Complete with research-backed concepts that target your ideal client and strategies for growth, I'm SO ready to take your company to the next level.
→ Comprehensive Questionnaire
→ Target Market Research
→ Brand Strategy + Marketing Basics
→ Mood Board
→ Primary Logo
→ Alternate Logo + Submark
→ Custom Color Palette
→ Custom Selected Fonts
→ Brand Style Board